Buying into spin on wind
Toolbox
Published: September 5, 2009
I believe the Rutland Herald owes an explanation to its readers how it determines what is "news" versus what is essentially an article generated by a public relations effort.
Rutland Herald staff writer Gordon Dritschilo, who was not at the meeting in Ira on Aug. 26, wrote an article entitled "Ira wind supporters begin to stir publicly."
From those who were there, it is reasonable to believe that this article was generated not from the facts in attendance, as the author was not there, nor were there that many supporters, but rather from the public relations effort of Jeff Wennberg and Vermont Community Wind Farm.
There is no question that there are those within our community who support the proposed wind turbine project. Ted Sheloski, a supporter and who was extensively quoted, has made clear from day one that he supports this project. But he, as he is quoted and often asserts, "there are a lot more supporters who aren't willing to come out," misses the point: They don't come out; they are not there. It is an assertion not supported by the facts and an assertion that only serves the public relations efforts of Mr. Wennberg. For the Rutland Herald to pass this off as a genuine article of news conflicts between news gathering and editorializing.
We accept in the Monday edition of the Rutland Herald in its business section that many announcements of promotions, opening of new businesses, etc., are generated by the businesses mentioned. However, in the "Local & State" section to read what is purportedly "news" only to realize it is generated by a company's public relations effort is not only disingenuous, but a violation of trust between a newspaper and its readers.
PETER COSGROVE
Ira


29